Chat app by Anthropic

Connect Claude to your social media

To connect Claude to your social media, add RobinReach as a custom connector. In Claude, open Customize, then Connectors, click + Add and choose Add custom connector. Name it RobinReach, paste https://robinreach.com/mcp/v1/messages and click Add, then click Connect and sign in to RobinReach. Claude can then plan, write, schedule and publish posts on 13 networks, answer comments and read your analytics, in the web, desktop and mobile apps. Free Claude accounts can add one custom connector. On the RobinReach side it is included on the Bloom, Thrive and Scale plans.

  • 1 minute to set up
  • Sign in with RobinReach
  • Web, desktop app and mobile apps
  • From Bloom $24 a month

Steps checked against Claude's documentation on

RobinReach connected77 tools ready in Claude

Illustration of the setup. Your own screen may look slightly different.

Step by step

Set up Claude in 1 minute

  1. Copy the RobinReach URL

    The same address works for every account. Your login, not the URL, decides which brands Claude can reach.

    MCP server URL
    https://robinreach.com/mcp/v1/messages
  2. Add a custom connector

    In Claude, open Customize, then Connectors, click + Add and choose Add custom connector. Name it RobinReach, paste the URL and click Add. On some accounts the menu is called Settings, then Connectors.

  3. Click Connect and sign in

    A RobinReach window opens. Sign in, keep your account selected to connect every brand or pick a single brand, and click Connect. No API key needed. Connecting needs the account owner, an account admin or a brand admin.

  4. Add the RobinReach skill (optional)

    The skill teaches Claude how RobinReach works, so it writes in your brand voice, picks sensible posting times and follows each network's rules. Download it, then add it in the Skills settings in Claude.

  5. Say hello

    Start a new chat and ask Claude to list your RobinReach brands. It answers with your brands and the profiles connected to each.

Check it works. Start a new chat and ask: "List my RobinReach brands".
Prefer an API key?

If you are not an admin, paste this URL in step 2 instead, with the key from the Integrations page in RobinReach, and skip signing in. The URL contains your key, so keep it private.

MCP server URL with an API key
https://robinreach.com/mcp/v1/messages?api_key=YOUR_API_KEY
First things to try

Things to ask Claude

Plain words work. Claude picks the tools, checks each post against the network's rules and tells you what it did.

Plan next week for my bakery on Instagram and Facebook, three posts each, at our best times.

Look at the five photos I uploaded this morning and write a caption for each in our voice.

Which of last month's posts did best, and what should we post more of?

Answer this week's unanswered comments on Facebook and LinkedIn. Show me the replies first.

When someone comments RECIPE on our Instagram posts, send them the link to the recipe page.

Troubleshooting

If something does not work

I cannot find Add custom connector

On Team and Enterprise only owners add custom connectors, from Organization settings, then Connectors. Ask an owner to add RobinReach there, then open Customize, then Connectors, find RobinReach and click Connect.

Claude says I already have a custom connector

Free Claude accounts can have one custom connector. Remove the one you no longer use, or move to a paid Claude plan.

The sign in window shows no brands, or I cannot click Connect

Signing in needs the account owner, an account admin or a brand admin. Ask one of them to connect, or use the API key URL instead.

Claude answers without using RobinReach

Check the connector is turned on for the chat in the tools menu, start a new chat and mention RobinReach in your request.

Claude asks before every step

Claude asks for approval before it runs a connector's tools. Choose Allow always only for tools you trust to run on their own, like reading your calendar, and keep the prompt for anything that publishes.

Should I use RobinReach in Research mode?

Research can call connector tools without asking again. Before you use it, turn off the RobinReach tools that create or change posts in the tools menu, or start a normal chat instead.

Watch the setup

See it done in Claude

Claude setup, step by step

Connect Claude to your social accounts

The full setup in Claude, from copying your RobinReach link to scheduling the first post from a chat.

Watch on YouTube
Questions

Claude and RobinReach: questions people ask

Do I need Claude Pro to connect RobinReach?

No. Free Claude accounts can add one custom connector, which is enough for RobinReach. Pro, Max, Team and Enterprise can add more. On RobinReach you need the Bloom, Thrive and Scale plan.

Does it work in Claude Desktop and on my phone?

Yes. Add the connector once in Claude on the web and it is there in the desktop app and the mobile apps too, as long as it is turned on.

Do I need an API key?

No. You paste the URL, click Connect and sign in to RobinReach. The API key route is there for people who are not admins of the account.

Can Claude post without asking me first?

Claude asks before it runs a connector's tools unless you allow them, and RobinReach marks publishing right away, deleting and client links so Claude asks you first. You can also ask for drafts and approve them in the RobinReach calendar.

Can I connect only one brand to Claude?

Yes. When you sign in, pick the brand under "Or connect a single brand". Claude then only sees that brand.

What is the RobinReach skill for?

It is a short guide Claude reads before it works in RobinReach, with your platform rules and good habits, like checking a post before scheduling it. Claude works without it, but follows each network's rules more closely with it.

Sources and how this page is checked

Last checked on . Setup steps follow each app's own documentation and the Integrations page in RobinReach. RobinReach's numbers on this page, like tools, networks, limits and plans, are read from the product itself every time the page loads, so they are always current.

  1. Anthropic, get started with custom connectors using remote MCP
  2. Claude, connector documentation
  3. RobinReach MCP server reference, every tool and its inputs

Connect Claude today

Create a free RobinReach account, connect your social accounts, then follow the steps above. It takes about 1 minute.

Free plan, no card. AI integrations from Bloom, $24 a month, with a 7 day trial.