Post to Google Business Profile with Claude
The Google Business Profile API is request-only: you fill in a form, justify your use case, and wait for approval before writing any code. RobinReach is the one-connector fix: Claude writes your updates, offers, and event posts, and schedules them through one MCP URL. Your profile stays fresh and Google notices.
- No Google Business Profile API setup
- No code, one MCP URL
- Works with ChatGPT and Codex too
An API you have to ask permission to use
Google gates Business Profile publishing behind an access request process.
Request-only access
You apply through Google's form, explain your use case, and wait. Most small businesses never make it past this step.
Quotas and limits
Even approved projects live within strict daily quotas, which you get to monitor and engineer around yourself.
No native scheduling
The dashboard lets you post now, but keeping a weekly cadence of updates, offers, and events is a manual chore forever.
Why Claude can't post to Google Business Profile on its own
Claude writes brilliant posts, but out of the box it has no account access, no publishing rights, and no scheduler. RobinReach's MCP server is the missing pair of hands.
Claude by itself
- Cannot log in to Google Business Profile or hold OAuth tokens for your account.
- Cannot publish, schedule, or upload media. The draft dies in the chat window.
- The workaround is the Google Business Profile API: developer registration, reviews, token refresh, and format rules, all maintained by you.
- You end up as the copy-paste middleman for every single post.
Claude + RobinReach over MCP
- RobinReach holds the official, compliant Google Business Profile connection. You authorize it once with a normal OAuth click.
- One MCP URL gives Claude real tools: draft, validate, attach media, schedule, and publish.
- RobinReach handles tokens, rate limits, media processing, and Google Business Profile's format rules for you.
- The same connector covers all 13 RobinReach networks, so one setup unlocks every channel.
Connect Claude to Google Business Profile in 3 steps
No developer account, no app review, no code, no API key. If you can paste a URL and sign in, you are qualified.
-
1
Copy the MCP URL
Create a free RobinReach account and connect Google Business Profile with one OAuth click. Then copy the RobinReach MCP URL. It is the same for everyone and has no API key in it.
-
2
Add it to Claude
In Claude, open Settings, then Connectors, click Add custom connector, name it RobinReach, paste the URL and click Add. It works the same in Claude Desktop, with no config file.
-
3
Click Connect and sign in
A RobinReach window opens. Sign in, keep your whole account selected or pick one brand under "Or connect a single brand", and click Connect. No API key needed.
-
✓
Say "Hi Robin"
Claude discovers RobinReach's tools on its own. Ask it to write and schedule your first Google Business Profile post and watch it appear on your calendar.
# In Claude: Settings, then Connectors, # then Add custom connector Name: RobinReach URL: https://robinreach.com/mcp/v1/messages # Then click Connect and sign in to RobinReach. # Pick your whole account or a single brand. No API key.
Coming soon to the Claude directory
The same URL works in ChatGPT, with the same sign-in. For now you add it through developer mode on a paid ChatGPT plan. ChatGPT app coming soon.
Using Claude Code? Run claude mcp add --transport http robinreach https://robinreach.com/mcp/v1/messages, then run /mcp, select robinreach and choose Authenticate. Full instructions for every AI client, including the tools that use an API key, are on the AI setup guide.
What posting to Google Business Profile from Claude looks like
You describe the outcome in plain language. Claude uses RobinReach's tools to do the rest.
More example prompts for planning, writing, and scheduling live on the AI setup guide.
Everything Claude can publish on Google Business Profile
RobinReach exposes Google Business Profile's formats and rules to Claude as tools, so posts come out platform-native, not copy-pasted.
What's New updates
Weekly updates that keep your profile active, which helps how you show up in local search and Maps.
Offer posts
Promotions with dates and terms, written clearly and scheduled to match your campaign window.
Event posts
Announce openings, workshops, and seasonal hours with the right dates attached.
Photo updates
Pair every post with an AI-generated or library image so updates stand out in the local panel.
A steady cadence
Claude keeps a recurring rhythm of posts going, the single biggest thing most local businesses skip.
Local + social together
The same conversation can post to Google, Facebook, and Instagram, keeping every channel in step.
Posting to Google Business Profile with Claude, answered
How do I post to Google Business Profile with Claude?
Do I need Google Business Profile API access?
Why does posting regularly to Google Business Profile matter?
Can Claude write offer and event posts, not just updates?
Will posts publish without my review?
Is this compliant with Google's policies?
Does this work with ChatGPT too?
Can I connect Claude to just one client's brand?
Keep exploring
Google Business Scheduling
See how RobinReach schedules Google Business Profile updates, offers, and events alongside your social calendar.
Explore the schedulerPost with Claude on every network
One connector covers LinkedIn, X, Instagram, TikTok, and more. See every platform Claude can publish to.
All AI integrationsThe full AI setup guide
Step-by-step instructions for Claude, ChatGPT, Codex, and the API, plus every MCP tool RobinReach exposes.
Open the guideComparing AI posting tools for Google Business Profile?
Give Claude publishing hands on Google Business Profile
Free account, one OAuth click, one MCP URL. Your first AI-scheduled Google Business Profile post is about three minutes away.