Recurring posts

Set the post once. Let it come back on its own.

Some posts deserve to run more than once. Choose how often it repeats and when the series stops, and RobinReach books every occurrence for you.

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Animated example: a bakery switches on Repeat for its Saturday sourdough post, chooses the same day each week, sets an end date of 30 November, and the post is booked onto every Saturday of the month, the first one already published.
  1. Write
  2. Repeat
  3. Pattern
  4. End date
  5. Booked

An example bakery, invented for this page. Photos from Unsplash.

In short

How do you make a social media post repeat automatically?

In RobinReach, switch on Repeat on any scheduled post and choose every day, weekends, the same day each week, the same date each month, or every X days. Set an end date and RobinReach books each repeat as its own post on the calendar until then. Included on Bloom, Thrive and Scale.

Checked against the product on

The repeat patterns
Every day Once a day
Weekends Saturday and Sunday
Same day weekly Once a week
Same date monthly Once a month
Your own interval Every X days
End date Always required Nothing repeats forever by accident
Plans Bloom, Thrive and Scale

Opening hours, the free download, the weekly question. Write them once, and they keep showing up.

How it works

From one post to a whole series

Three settings on top of a normal post, and RobinReach does the rest.

  1. Write the post as usual

    Pick the networks, write the caption, attach the media and choose the first publish time.

  2. Choose how it repeats

    Every day, at weekends, the same day each week, the same date each month, or your own interval in days.

  3. Set when it stops

    Every series needs an end date. RobinReach books the next occurrence as each one publishes, and stops on that date.

  4. Edit any single repeat

    Each occurrence is a real post on the calendar, so you can change one week's wording or cancel one date without touching the rest.

Features

Repeats that behave

Predictable patterns, a firm end date, and every occurrence under your control.

Four patterns, or your own interval

Daily for a launch week, weekends for a shop, the same weekday for a regular slot, the same date for a monthly reminder.

Or simply every X days

Every 3 days, every 10, every 45. The series follows that spacing until the end date.

An end date, always

RobinReach asks for it up front, so nothing keeps posting after you've stopped watching.

Every repeat is a real post

Occurrences sit on the calendar like anything else, ready to edit or cancel one at a time.

Every network

A recurring post uses the same composer, previews and limits as any other post.

Made for evergreen content

Content that is just as useful the third time someone sees it.

Set it up by chat

Connect Claude or ChatGPT to RobinReach and describe the series instead of filling in the form.

Why RobinReach

Copying the same post every week is a job for software

Duplicating, rescheduling and remembering is exactly the kind of work that gets skipped.

By hand

Copy, reschedule, forget

  • The post is duplicated and rescheduled every week.
  • One busy week and the series quietly stops.
  • Old repeats keep going after the offer has ended.
  • Every network is redone separately.
With RobinReach

Recurring posts

  • Set the pattern once and every repeat is booked for you.
  • The series keeps going until its end date.
  • An end date is required, so nothing runs forever.
  • One post repeats across every network you chose.
Watch it work

See it in the product

How RobinReach publishes one post to 13 networks in one click, with no copy and paste.

What customers say

…lets me create 8 to 12 posts per day in just one weekly (or biweekly) session.

Stéphane ViergeReview on AppSumo

Read every review

Keep exploring

Plan everything else in the composer, post local updates, and feed new content from your blog.

FAQ

Recurring post questions, answered

How often can a post repeat?

Every day, at weekends only, the same day each week, the same date each month, or on an interval you type in days. You choose one pattern or one interval.

Does a recurring post run forever?

No. Every recurring post needs an end date, and RobinReach stops the series there. That's deliberate: nothing keeps posting after you've stopped watching.

Can I edit or cancel just one occurrence?

Yes. Each occurrence is its own post on the calendar, so you can open one, change it, move it or delete it, and the rest of the series carries on.

Which plans include recurring posts?

Bloom, Thrive and Scale. On the free Seed plan and on Sprout you can schedule posts normally, just not as a repeating series. Compare plans.

Which networks support recurring posts?

All of them. A recurring post is a normal post with Repeat switched on, so it uses the same composer, previews and media rules as anything else you publish.

Is the same image used every time?

Yes. The caption and media travel with each occurrence as you set them. To change one week, open that occurrence on the calendar and edit it.

What if a repeat would fall after the end date?

It isn't scheduled. RobinReach checks the next date before booking it, and if it falls on or after the end date the series closes cleanly.

Write it once. Post it all season.

Turn your best evergreen post into a series in under a minute.

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  • 13 networks, one calendar