Spice buns: the first bake
Ideas board · from first thought to published post
Keep every idea. Post the best ones.
Capture post ideas with notes, links, labels and media, let AI suggest more in your brand voice, then turn any idea into a post. The board follows it to Draft, Scheduled and Published on its own.
- No credit card to start
- Cancel anytime
- Capture
- Post
- Schedule
- Generate
- Publish
An example bakery with invented ideas. Photos from Unsplash.
In short
What is an ideas board for social media?
A place to keep post ideas before they have a date or a network. In RobinReach, each idea holds a title, notes, links, labels and up to 10 photos or videos. AI writes 5, 10 or 20 more from your brand voice, platforms and best posts, skipping the ideas you already have. When one is ready, Create post opens the composer with its text, labels and media, and the idea then follows its post to Draft, Scheduled and Published. It is on every plan, including Free.
| Columns | Ideas, Draft, Scheduled, Published, Archived Draft, Scheduled and Published follow each idea's post |
|---|---|
| An idea | Title, notes, links, labels and media Up to 20 links and 10 files from your media library |
| AI ideas | 5, 10 or 20 at a time One AI post per run, written from your brand voice and best posts |
| To a post | One click into the composer Notes, labels and media carried over |
| Team | Everyone on the brand except clients The author or a brand admin edits an idea |
| Plans | Every plan, including Free |
| AI and API | Claude, ChatGPT and the REST API On Bloom, Thrive and Scale |
Ideas turn up at the worst moments: on the bus, mid meeting, at 5 am. Give them one place to land and a short path to becoming posts.
How it works
From a stray thought to a published post
Four steps, and the board keeps track of where every idea is.
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Catch it in two seconds
Press N, type the idea and press Enter. Add notes, links, labels and photos when you have them, or drop files straight onto the idea.
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Ask AI for more
Give a topic or a goal and pick 5, 10 or 20. AI writes ideas from your brand voice and best posts, each with a suggested format, and you keep only the ones you tick.
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Turn it into a post
Create post opens the composer with the idea's notes, labels and media already in. Pick the networks, adjust the words and schedule it.
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Watch it move
The card follows its post from Draft to Scheduled to Published, so the board always shows which ideas are planned and which are live.
Features
Built for the messy part of planning
Ideas don't need a date or a network yet. They need a place, a little context and a short way to become posts.
Everything an idea needs
A title, notes for the hook and the angle, reference links, labels, and up to 10 photos or videos, uploaded or picked from your media library.
AI ideas in your voice
Pick a topic and how many. AI writes ideas from your brand voice, mission, platforms and best posts.
The board follows the post
Once an idea is a post, its card moves as the post does, and a failed post is flagged.
Labels and search
Filter by label, or search titles and notes for the idea you had last month.
Archive, don't lose
Set ideas aside and drag them back when their moment comes.
Shared with the team
Everyone on the brand sees the board, clients don't. Anyone can turn an idea into a post; only its author or a brand admin edits it.
Your AI reads the board first
Connect Claude or ChatGPT and it checks your ideas before inventing topics, adds new ones and links every post it writes to its idea.
Why RobinReach
Ideas in a notes app, or ideas next to your calendar
A note on your phone can't become a post. A card on the board can.
Notes, chats and screenshots
Ideas everywhere, posts nowhere
- Ideas live in notes apps, chats and screenshots nobody can find.
- Turning one into a post means copying the text and finding the photo again.
- Nobody knows which ideas already went out.
- Every month starts from a blank page.
With RobinReach
One ideas board
- Every idea, with its notes, links and media, in one place per brand.
- Create post opens the composer with all of it filled in.
- Each card shows whether its post is drafted, scheduled or live.
- AI suggests new ideas from what already works for you.
What customers say
RobinReach lets you create content once, automatically adapt it for each channel, schedule it at scale, and track performance in a clean, analytics driven interface.
Keep exploring
Where ideas go next
Write them in the composer, let RobinGen draft them, or ask your AI to plan the month.
FAQ
Ideas board questions, answered
Which plans include the ideas board?
Every plan, including the free one. Writing ideas with AI uses one AI post per run from your monthly allowance: 10 on Free, 200 on Sprout, 500 on Bloom and unlimited on Thrive and Scale. Compare plans.
How does the AI come up with ideas?
It reads your brand's voice, mission, website, language and audience location, the networks you post to and your best performing posts, and it skips ideas already on your board. Add a topic or a goal, like a launch or a season, and choose 5, 10 or 20. You keep only the ideas you tick, and each one's suggested format (Reel, Carousel, Image, Video, Text post, Thread or Story) goes into its notes.
What happens when I turn an idea into a post?
Create post, or dragging the idea to Draft, opens the composer with the idea's notes (or its title), labels and media filled in. Save the post as a draft or schedule it, and the idea moves with it: to Draft, then Scheduled, approval steps included, then Published. A failed post is flagged on the card, and if the post is deleted, the idea goes back to Ideas.
Who can see and change the ideas?
Everyone with access to the brand except clients sees the whole board. Anyone on the team can turn an idea into a post, while editing, archiving and deleting an idea stay with the person who added it and the brand's admins.
What can an idea hold?
A title of up to 200 characters, notes of up to 10,000 characters, up to 20 links, labels, and up to 10 photos or videos from the brand's media library. Deleting an idea never deletes its files or the post made from it.
Can Claude or ChatGPT use my ideas board?
Yes, on Bloom, Thrive and Scale. Once connected to RobinReach, they can list, add, update and archive ideas, write new ones with RobinReach's AI, and link each post they create to its idea, so the board moves along. The same is available in the REST API.
What does Archived do?
It keeps ideas you want to set aside without deleting them. Drag one back to Ideas, or use it in a post, and it returns to the board. The board shows your latest 200 archived ideas.
How do I find an old idea?
Search looks through titles and notes, and labels filter the board to one theme, like launch or tips. Press N anywhere on the board to add a new idea without reaching for the mouse.
Give your ideas somewhere to go
Start a board on the free plan and turn your first idea into a post today.
- No credit card to start
- Cancel anytime
- 13 networks, one calendar