Rolling your own Facebook integration means a Meta developer app, app review, permission requests, and page tokens that need constant care. RobinReach is the one-connector fix: Claude writes, attaches media, and schedules Page posts, Reels, and Stories through one MCP URL.
Publishing to a Facebook Page through the Graph API is guarded by process.
Posting permissions like pages_manage_posts only unlock after Meta reviews your app, your use case, and often your business verification.
User tokens, page tokens, long-lived exchanges, and expiry edge cases. The Graph API makes you the keeper of all of them.
Graph API versions deprecate on a schedule, and every version bump is a chance for your posting script to quietly break.
Claude writes brilliant posts, but out of the box it has no account access, no publishing rights, and no scheduler. RobinReach's MCP server is the missing pair of hands.
No developer account, no app review, no code. If you can paste a URL, you are qualified.
Create a free RobinReach account and connect Facebook with one OAuth click. Your personal MCP URL is waiting in workspace settings.
In Claude, open Settings, then Connectors, and add RobinReach as a custom connector. On Claude Desktop you can paste the config block instead. The same URL also works in ChatGPT and Codex.
Claude discovers RobinReach's tools on its own. Ask it to write and schedule your first Facebook post and watch it appear on your calendar.
{ "mcpServers": { "robinreach": { "command": "npx", "args": [ "mcp-remote", "https://robinreach.com/mcp/v1/messages?api_key=YOUR_API_KEY" ] } } }
Using claude.ai or the Claude mobile app? Just paste your MCP URL under Settings, then Connectors, then Add custom connector. Full instructions for every AI client are on the AI setup guide.
You describe the outcome in plain language. Claude uses RobinReach's tools to do the rest.
More example prompts for planning, writing, and scheduling live on the AI setup guide.
RobinReach exposes Facebook's formats and rules to Claude as tools, so posts come out platform-native, not copy-pasted.
Text and link posts for your Facebook Page with the warm, conversational tone the feed rewards.
Single or multi-photo posts with AI-generated images or picks from your media library.
Schedule Facebook Reels alongside the rest of your calendar and keep short-form video consistent.
Daily Stories drafted and scheduled by Claude so your Page stays active between bigger posts.
Claude adapts one idea for Facebook, Instagram, and beyond instead of blasting the identical caption everywhere.
Ask for a month of Page content and Claude plans the mix, writes it, and bulk-schedules the lot.
Prefer a visual calendar? Schedule Page posts, Reels, and Stories with AI captions, cross-posting, and analytics.
Explore the schedulerOne connector covers LinkedIn, X, Instagram, TikTok, and more. See every platform Claude can publish to.
All AI integrationsStep-by-step instructions for Claude, ChatGPT, Codex, and the API, plus every MCP tool RobinReach exposes.
Open the guideComparing AI posting tools for Facebook?
Free account, one OAuth click, one MCP URL. Your first AI-scheduled Facebook post is about three minutes away.