Posts, Reels and Stories
Text, photos, video and links as posts, vertical video as Reels, and photos or video as Stories, scheduled the same way.
Facebook Page scheduler
Schedule Facebook posts, Reels and Stories for every Page
Write the post, give it a coloured background or a Reel, queue the comments that go under it, and let RobinReach publish to every Page you manage, on time.
- No credit card to start
- Cancel anytime
- Write
- Background
- Comments
- Schedule
- Live
An example coffee shop, invented for this page. Photos from Unsplash.
In short
What is the best way to schedule Facebook posts in 2026?
Use a scheduler that publishes to your Facebook Pages for you and plans the rest of your networks in the same place. RobinReach schedules Page posts, Reels, Stories and coloured background posts, queues up to 10 comments under each post, and lets you answer comments and DM commenters automatically. The free plan includes 20 posts a month.
| Where it posts | Facebook Pages Facebook doesn't let any tool post to personal profiles or groups |
|---|---|
| Formats | Posts, Reels, Stories, coloured backgrounds Text, photos, video and links |
| Post length | Up to 5,000 characters |
| Coloured backgrounds | Facebook's own presets For short text only posts |
| Comment thread | Up to 10 comments Posted under the post once it is live, images allowed |
| Reels and Stories | Video up to 90 seconds Photos up to 10 MB, video up to 1 GB |
| Auto DM | 3 to 100 automations On Sprout, Bloom, Thrive and Scale |
Your Page posts at seven. The comments that keep it going are already lined up underneath.
How it works
How to schedule Facebook posts with RobinReach
Four steps, and once your Pages are connected only the last three repeat.
-
Connect your Pages
Sign in with Facebook and pick the Pages RobinReach should publish to. The Instagram accounts linked to them can connect in the same step.
-
Write the post and its comments
Choose a post, Reel or Story, attach media or pick a coloured background, and queue up to 10 comments to go under it.
-
Pick the moment
Choose a day and time in your brand's time zone, or let your own best times to post suggest one.
-
Publish, then answer
The post goes live and its comments follow. New comments land in the Engage inbox, and Auto DM can message everyone who comments a trigger word.
Features
Everything a Facebook Page needs, in one composer
Every format, the comments under it, and the conversations that follow.
Coloured background posts
Short text posts with one of Facebook's own backgrounds stand out in the feed. Pick it in the composer.
A thread of comments
Queue up to 10 comments with images to go under the post, for links, details or the next question.
Every Page you manage
Publish to one Page or many from the same draft, each with its own preview.
Comments that turn into DMs
Auto DM sends your message to anyone who comments a trigger word, with an optional public reply, on Sprout, Bloom, Thrive and Scale.
One inbox for every comment
Facebook comments land in Engage with Instagram, LinkedIn and Threads. Reply and like on Bloom, Thrive and Scale.
Let your AI plan the month
Connect Claude or ChatGPT to RobinReach and describe the month. It writes the posts and schedules them to your Pages.
Why RobinReach
Meta Business Suite covers Meta. Your week covers more.
Meta's own tool schedules Facebook and Instagram, and stops there.
Meta Business Suite
Two networks and a separate everything
- Facebook and Instagram only, with the rest of your networks somewhere else.
- No queued comment thread under the post.
- Comments that should become DMs are answered by hand.
- Reports for each network live in different places.
With RobinReach
Facebook and every other network, in one place
- Facebook sits on one calendar with Instagram, TikTok, LinkedIn and the rest.
- Up to ten comments are queued and posted under each post.
- Auto DM answers trigger words with a direct message.
- Every network shares one report card.
Watch it work
See it in the product
How RobinReach turns Facebook comments into direct messages automatically.
What customers say
The biggest reason I switched is the Community Inbox…
…I loaded all my accounts and scheduled an entire month of content in one sitting.
Ar Bhavesh GrowthReview on AppSumo
Keep exploring
Facebook works best next to Instagram
Publish to both from one draft, turn comments into conversations, and answer them all in one inbox.
Instagram scheduler
Reels, Stories, carousels and posts, with first comments, collaborators and Reel music.
Learn moreAuto DM
Everyone who comments your trigger word gets your direct message, automatically.
Learn moreEngage comment inbox
Comments from Facebook, Instagram, LinkedIn and Threads in one inbox.
Learn more
New
Post to Facebook with Claude
Prefer to let AI do the posting?
Connect Claude or ChatGPT to RobinReach with one MCP URL and it writes, schedules, and publishes to Facebook straight from the conversation.
FAQ
Facebook scheduling questions, answered
Can I schedule Facebook Reels?
Yes. Attach a vertical video and choose Reel. RobinReach publishes it to your Page at the time you set. Facebook Reels run from 3 to 90 seconds.
Can I schedule Facebook Stories?
Yes, with photos or video up to 90 seconds. Facebook's API doesn't let any tool add stickers, links or text overlays to Stories, so add text to the image or video before you schedule.
Can I post to Facebook groups or my personal profile?
No. Facebook only lets third party tools publish to Pages, so RobinReach schedules Page posts. You can share a published Page post to a group from Facebook itself.
What are coloured background posts?
Short text posts shown on one of Facebook's coloured backgrounds. Write the text, pick a background in the composer, and RobinReach publishes it that way.
Can I schedule comments under a post?
Yes. Queue up to 10 comments, with images if you want, and RobinReach posts them under the post once it is live.
Can RobinReach reply to comments or send DMs?
Yes. Comments arrive in the Engage inbox, where you reply on Bloom, Thrive and Scale, and Auto DM messages everyone who comments a trigger word, on Sprout, Bloom, Thrive and Scale.
Can I post to Facebook and Instagram together?
Yes. Pick both on the same draft. Each keeps its own preview and options, so a Facebook post and an Instagram Reel can go out from one draft.
Is RobinReach better than Meta Business Suite?
It does more than Meta's own tool if you post beyond Facebook and Instagram: one calendar for 13 networks, queued comment threads, Auto DM, one comment inbox and one report card. Meta Business Suite is free and fine if Meta is all you use.
Every Page, on schedule, every week
Connect Facebook, queue the month and let the comments and DMs take care of themselves.
- No credit card to start
- Cancel anytime
- 13 networks, one calendar